Although the global auto market is currently experiencing an era of micro-growth, GWM is achieving remarkable sales targets. In 2012, GWM sold 624 600 units (28.3% year-on-year growth), was ranked eighth amongst Chinese manufacturers, achieved an operational revenue of R69.29 billion and made a total profit of R10.98 billion (65.62% year-on-year growth) - figures far beyond those of many joint-venture brands.
Towards the end of 2012, GWM’s assets totalled R68.34 billion. With 2013 firmly under way, GWM continues to enjoy the recognition of the international capital market with operational revenue of R20.48 billion, indicating growth of 46.09%. The sale of 249 400 units in the first four months has also led to a 38% growth, making GWM the seventh-biggest manufacturer (by sales volume) in China.
In South Africa, GWM is mirroring Great Wall’s philosophy of growth through ongoing developments such as a new PDI centre in Kempton Park. This centre has been established to support the GWM dealer network, save its dealers valuable time and meet customers’ needs more effectively. This provides further proof that GWM South Africa is perfectly aligned to GWM’s global strategy.