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Hyundai on a design-high with Vision G concept

13.08.2015

PETER Schreyer, Hyundai's president and chief design officer, used to work at Audi and he has been one of the company’s biggest assets. Why, you might ask? Well remember what Hyundai vehicles used to look like ten years ago? They were horrible little boxes, lacking emotion and flair. Well not anymore. Since Schreyer arrived, the Korean motorcar company has been producing some great-looking cars and now they’ve introduced the latest design sceptical, the Vision G Concept.

The concept was described as Hyundai's inspiration for its family of future premium products that promise luxury, performance and style with the value and responsibility that is the foundation of Hyundai's brand. The concept was designed with coordinated input from Hyundai design studios around the world, but was led by the team in the United States.

During the design process, Hyundai's team of designers centred their work on the notion of "chivalry" - a word they felt best defined the idea that one doesn't need to shout to be noticed and respected. "Vision G" is purposefully understated, despite its size and dramatic lines. One example of this respectful luxury - and a nod to the self-sufficiency of the driver - is a technology that automatically opens the door as if being opened by a valet.

The exterior styling of the concept is highlighted by a long hood, high-beltline and a cabin that presents a slingshot-like appearance. In keeping with a design that speaks to the owner rather than 'the spectators' who might see the car on the road, Vision G appears dynamic and in constant motion.

The underlying idea of respectful luxury flows into the interior, underscored by its clarity and simplicity. No glaring examples of luxury, but rather elegant lines and finishes.

The heart of "Vision G" is the award-winning 5.0-litre Tau V8 engine producing around 313kW and about 520Nm of torque at 5 000rpm. The Tau V8 engine family has been on Ward's prestigious Ten Best Engines list three times. With high-pressure direct injection for impressive power, low emissions and superb efficiency, this latest version of the Tau V8 benefits from an optimized intake runner length, enhanced timing chain for reduced friction and NVH, low-torque exhaust manifold, increased compression ratio and upgraded multiple-injection mapping. These enhancements combine to produce a flatter torque curve at lower rpm for even better driveability.

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13.08.2015
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