Aggregate total domestic sales were down 15.3% from 49 158 in 2015, to 41 639 examples in 2016. Individual segments were down across the board with passenger vehicle sales dropping 14.0%, light commercial vehicles by 17.2% and heavy and medium duty vehicles by 18.2%. Exports however a recorded a third consecutive month of increased sales with a seven percent gain from 17 446 to 18 668.
In total, the industry recorded its third consecutive year of declining sales and worst since 2010, with 547 442 vehicles sold during year - 11.4% or 70 206 units down on 2015 and only 54 535 behind 2010's 492 907. Export however grew for a fourth year in succession with a upturn of 3.3% or 10 975 units for a total of 344 822 units.
The National Association of Automobile Manufacturers of South Africa (NAAMSA) has meanwhile warned that its expects 2017 to be yet another difficult year albeit with a modest raise forecasted from the second quarter.
"The general expectation in the industry was that domestic new vehicle sales would remain fairly flat going into 2017. NAAMSA remained hopeful, however, that on the back of the expected improvement in key economic indicators, domestic sales would regain some traction in the second half of 2017 with year over year growth perhaps settling in the 2.5% to 3.5% range and hold to around that level going forward," the association said in a statement .
"Factoring in the expected improvement in exports, domestic production of motor vehicles in South Africa was expected to show an increase from 604 000 vehicles produced in 2016 to close on 641 000 vehicles in 2017 – an improvement in vehicle production of about 6.0% This figure could prove conservative if vehicle exports expand more than currently anticipated".
DECEMBER TOP 50 BEST SELLERS
|3||Volkswagen Polo Vivo||1874|
|6||Toyota Corolla / Auris / Quest||957|
|16||Datusn Go / Go+||544|
|39||Toyota Land Cruiser||199|