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Vehicle sales in 2016: Where are we headed?

08.01.2016

IN COMMENTS surrounding the vehicle sales for the end of 2015, Naamsa pointed out that apart from the Light Commercial Segment, the industry was down with 49 250 units recording a decline of 2 171 vehicles or a fall of 4.1 percent compared to the total new vehicle sales of 51 421 units during the same month of December, 2014.

The December, 2015 new passenger car market and light commercial vehicle market reflected a year-on-year volume with the former declining by 7.6 percent and the latter growing 4.6 percent in the case of light commercial vehicles. 

Top performers in December 2015:

BMW i8 12 units
Jeep Renegade 204 units
Fiat 500X  107 units
Ford Focus   443 units
Ford Ranger 2914 units
Chevrolet Utility  982 units
Opel Corsa 267 units
Honda HRV  113 units
Mahindra XUV 61 units
Mazda CX-3 183 units
Nissan Qashqai  278 units
Peugeot 208 104 units
Porsche Cayenne 59 units
Renault Clio IV 614 units
Suzuki Jimny  148 units
Toyota Corolla/Auris /Quest 1715 units
Toyota Hilux 2729 units
Volkswagen Polo  2588 (outselling the Vivo)
Volkswagen Amarok 493 units
Volvo XC90  49 units

This is the second consecutive year in which new vehicle sales locally recorded a year-on-year decline. A further slowdown in the domestic economy increases in interest rates, pressure on consumers’ disposable income and new vehicle inflationary pressures contributed to a fall in total domestic sales volumes of 4.1 percent for the year.  In the event, aggregate sales during 2015 declined by 4.1 percent volume terms to 617 927 units compared to the sales total of 644 259 in 2014. 

Table showing the aggregate annual industry sales by sector over the past six years

 Sector 

2010

2011

2012

2013

2014

2015

2015 / 2014

% Change

Cars

337 130

396 292

442 604

450 296

438 942

412 826

-5.9%

Light Commercials

133 756

149 301

160 174

167 996

173 759

174 490

+0.4%

Medium Commercials

7 557

9 218

10 104

  11 584

11 024

10 488

-4.9%

Heavy, Extra Heavy
Commercials, Buses

14 464

17 438

17 737

  19 340

20 534

20 123

-2.0%

Total Vehicles

492 907

572 249

630 619

649 216

644 259

617 927

-4.1%

2016 expectations

2016 is expected to be much of the same for the SA automotive industry, particularly in the case of domestic new vehicle sales.  Industry production levels, on the back of expected further growth in vehicle exports, should however remain in an upward phase. 

Table showing the outlook for 2016 in terms of Industry domestic vehicle sales by sector

 Sector 

2010

2011

2012

2013

2014

2015

2016 Projected

Cars

337 130

396 292

442 604

450 296

438 942

412 826

393 000

Light Commercials

133 756

149 301

160 174

167 996

173 759

174 490

175 000

Medium Commercials

7 557

9 218

10 104

11 584

11 024

10 488

10 200

Heavy, Extra Heavy,
Commercial Buses

14 464

17 438

17 737

19 340

20 534

20 123

20 000

Total Vehicles

492 907

572 249

630 619

649 216

644 259

617 927

598 200

Article written by Autodealer
08.01.2016
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