An all-women team at Volvo is developing a concept car, under the internal working name of MCC, My Concept Car. It will be shown next year.

An all-women team at Volvo is developing a concept car, under the internal working name of MCC, My Concept Car. It will be shown next year.

“It’s been said that if you meet women’s expectations, you often exceed the expectations of men. That’s why we targeted our solutions to appeal to both genders,” said Tatiana Butovitsch Temm of the Public Affairs department.

The manufacturer said the idea of women creating a car and deciding on engineering and design was initiated by female employees at Volvo Cars. The sketches were presented to president and chief executive Hans-Olov Olsson last year and the go-ahead was given.

“Like everyone at Volvo Cars, we naturally aim our car at customers who demand premium products. Still, we believe that women and men prioritise differently. This is why all the decisions on this car are being made by women,” said Eva-Lisa Andersson at the Product Development department.

“We have gathered skills and ideas from hundreds of women within Volvo and enjoy their strong support. Virtually everyone - both men and women - shows great interest in the concept car,” said Elna Holmberg at Chassis Development.

Details of the concept car are being closely guarded.

Original article from Car